Florin Dobre: Follow the White Rabbit AW14

Published under Features, on Thursday 16, 2014

Florin Dobre, the Romanian fashion designer praised by “Le Figaro” and “Le Monde” in 2013 for his “Panta Rhei” collection, has now came to London to showcase his new collection, “Follow the White Rabbit” Fall/Winter 2014 as part of London Collections Men Autumn Winter 2014.


Designer, Florin Dobre, at the end of the presentation
© Alexandra Boanta

The Romanian designer was emphasized in the British Press under the motto “Romanians arrived in London with style. Florin Dobre’s Menswear Collection.”


Follow the White Rabbit AW14
© Alexandra Boanta

“Follow the White Rabbit” Collection was inspired by Florin’s last trip  in London and it was well received by the British press and fashion experts and not only.The online media (fashion magazines, blogs, press etc.) took over the press release as well. Many bloggers have published enthusiastic articles about the non-conformist Romanian designer, Florin Dobre and his collection. As one of the bloggers, attending the event said: “ I really enjoyed the show and I think the collection is unique. Moreover, I was pleased by the level of their professionalism and their warmth towards the public.”


Follow the White Rabbit AW14
© Alexandra Boanta

The event was attended by His Excellency, the Ambassador of Romania in the United Kingdom, Mr. PhD. Ion Jinga together with his wife, Mrs. Daniela Jinga, and on behalf of the Israeli Embassy in the United Kingdom, Mrs. Tanya Jacobs, Cultural Attaché attended together with Mr. Arieh Miller, Head of the Embassies PR Office.

Photographer Chris Yates, alongside with fashion bloggers from London and Paris and buyers  from Shoreditch, London, were also present at the Red Gallery, on Thursday, the 9th of January.

The collection is more significant as Florin gathered the epitome of Romanian and British art and culture, through collaborations with Romanian visual artists and filmmakers, National University of Arts Bucharest, University for the Creative Arts, Dorobantul S.A. Factory and Red Gallery.


Follow the White Rabbit AW14
© Chris Yates

After “Panta Rhei”, “Follow the White Rabbit” emphasizes Florin Dobre’s believes and values in life. By bringing the spiritual side into our daily journey, as individuals belonging to this materialist world, we are closer to the truth, keeping our morals and values alive.


Florin Dobre once again assured Romania’s participation in the international fashion scene by presenting his new collection, “Follow the white Rabbit”, in London, after showcasing in Paris last year.

Special Thanks to : National University of Arts BucharestUniversity for the Creative ArtsDorobantul S.A. FactoryRed Gallery, EVENTersVali Barbulescu Urban Friends Republik,  Kondiment,  Promo Apparel,  Hess AutoconceptStilMasculinInstilulmeu.roBuchareststyleZitecDivaHair.ro , Luxury, Atelier Paris make up, Alexandra Boanta ,Luc Sung Yu-Lun, , Silviu Florin Doroftei, Chris Yates, Andra Handaric, Christina Mikkelsen, Claudiu Panaite